Give Tweet a Chance: Adjusting Your Twitter Engagement Level Expectations

by Heather Herr on May 24, 2011

Media Bistro recently published an opinion piece on Twitter engagement levels stating engagement levels on Twitter, if you’re lucky, may be around 0.46% on the higher end. Are you gasping for air yet?

Read the full article →

Terralever Launches iPad Application for Pulte Homes

by Terralever on May 17, 2011

Pulte Homes (PulteGroup) came to Terralever looking to create a portable application to assist their sales associates in showcasing available homes in a way that reflected the innovation with which each home was constructed. After gaining valuable insight into the current sales process, Terralever was able to create the Centex HomeStore app which includes interactive [...]

Read the full article →

Press Pause: How Brands Should React to Breaking News on Social Media

by Heather Herr on May 2, 2011

Last night, much of the nation was glued to televisions as President Obama addressed the nation informing Americans that Osama Bin Laden had been killed in an operation that had been in planning since August 2010. A subset of the population was simultaneously glued to Twitter, exchanging a wide range of opinions and perspectives on [...]

Read the full article →

Terralever Announces Impressive Account Win: DC Shoes

by Terralever on April 18, 2011

We’re excited to announce that DC Shoes, one of the world’s most-renowned footwear and apparel providers for extreme sports enthusiasts, has brought us on to support the company with their social media efforts and to re-design their global website, scheduled to launch in Q2 of this year. We also recently began working with Cisco Systems [...]

Read the full article →

Having trouble proving social media ROI?

by Terralever on March 22, 2011

Join us on April 12th, when our very own VP of Strategy and recognized expert Scott McAndrew discusses proven tactics to solve one of the most contemplated tribulations in the interactive marketing space today. Providing quantitative data to client’s social media efforts can be a bit tricky. At this month’s AZIMA event McAndrew hopes to inform and [...]

Read the full article →